Experiential Production & Activation Company
Sampling, Old Jamaica Ginger Beer
Experiential production

Old Jamaica – Tun Up Di Fiyah

Inspired worked with McCann Birmimgham to help plan and activate a nationwide sampling campaign to enhance Old Jamaicas summer marketing drive.

Inspired branded up a classic Citroen H-Van, installed a bar & DJ set-up and took the streets of the UK to bring the taste of the Caribbean to the nation.

Thousands of free cans go down a treat…

The campaign was a huge success, with tens of thousands of chilled cans of Old Jamaica Ginger Beer going down a treat on the hot summers days.

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