Social / Set Build
Homebase ShowcaseA unique brand experience and social influencer activation that helped Homebase showcase their spring range.
THE BRIEF
M&C Saatchi asked us to help them produce and build a space where we were able to communicate the breadth of range and projects available at Homebase stores.
THE SOLUTION
We worked out of a 3 storey Covent Garden townhouse, in the heart of central London, where zones were created on each floor. Temporary partitions and bespoke structures were erected to showcase smaller products, whilst the area was dressed appropriately with furniture and other decor available in Homebase stores.
THE RESULTS
With only a day to pull off the build, things were tight, but we managed to successfully complete the build on time. On the day of the event, brand influencers and media attendees flocked to the showcase for a day of talks and interactions.
